As a small business owner, you’re always looking for ways to grow your business. You want to reach customers and increase sales, but you don’t always have the budget to do so. That’s where text marketing comes in. There are many benefits of text marketing; it is a great way to reach your local, loyal customers and attract new ones. By sending out text messages with special offers, discounts, or giveaways, you can encourage customers to patronize your business.
There are several benefits of text marketing for small businesses.
First of all, it’s an extremely effective way to reach your target audience. Unlike emails or social media posts, texts have a nearly 100% open rate—meaning that when you send a text message to your customers or prospects, you can be confident that it will be seen.
Another benefit of text marketing is that it is highly personalized. You can segment your contact list so that you’re only sending messages to those who are likely to be interested in what you have to say. This ensures that your messages are relevant and useful, also leading to higher conversion rates.
Lastly, text marketing can be cost-effective and quick to set up. At only pennies per text in addition to a nearly guaranteed open rate, the benefits of text marketing speak for themself. In fact, you don’t need a huge subscriber list to get started. It only takes a few subscribers to start making an impact.
If you’re not already using text marketing as part of your small business marketing strategy, now is the time to start. With its high open rate and personalization potential, text marketing is an effective way to reach and engage your target audience—and it’s more affordable than you might think.
So what are you waiting for? Start planning your first text marketing campaign today!
Contact New Pulse Marketing to start a text marketing program for your small business. In addition to stand-alone programs, we offer a variety of services to bring your text marketing to a whole new level, including Social Wi-Fi, Loyalty Kiosks, Mobile Wallet, and more!
